NARS and Erdem are brands that can bring you to another world. I attended the London Fashion Week in February for the first time, and participated at the unveiling ceremony of the NARS x Erdem strange flowers series. It was a beautiful experience. I am very interested in all Erdem works sold by Barneys. The cooperation with h&m last autumn is one of the most beautiful works I have ever seen. When I learned about the exclusive collaboration with NARS, I was pleased to be part of the global launch! This trip felt like a dream. This trip felt like a dream, and every detail was carefully considered. We stayed at the elegant rosewood hotel in London, echoing the romantic story. The walk show and dinner at the National Portrait Museum felt that we were part of a secret society. The next morning, the try on at Erdem store in Mayfair followed a lovely narrative, telling a coherent story of culture, fashion and art.
The name of this series “strange flowers” shows the designer’s iconic nostalgia and bold femininity, which is also an ethereal and slightly surreal feeling. Each product is wrapped in one of three original flower patterns specially created by the designer, from the specially selected Pantone (light blue matches the blue in his store!) The package’s soft velvet touch makes the feeling very special. These tones are also very pleasing, translating into a “romantic appearance of Erdem”. The new formula is also very unique, especially lip powder. Powder Blusher of “loves me not“, lipstick of “bloodflower” and highlight stick of “white Phlox” are my favorite in this series. I can’t wait for you to try!